South Africa EOV Wool Release

PORT ELIZABETH, SOUTH AFRICA (Oct. 20, 2018) — As part of the continued rollout of
Savory Institute’s Land to Market™ program, the Savory Hub in South Africa has delivered its
first bales of regenerative wool to the international wool market in Port Elizabeth. These bales
Savory’s Ecological Outcome Verification™ (EOV™) seal, which is the first to indicate that
the land from which the wool is sourced has been verified to be regenerating. Brands and
businesses sourcing EOV wool at the Port Elizabeth Wool Exchange will be early supporters of
a system of Holistic Management verified to achieve positive outcomes in soil fertility,
biodiversity, and water retention.